Rob concentrates his practice principally in business and commercial litigation and multi-party tort prosecution and defense. He has practiced heavy defense of several telecommunications companies involving a wide range of matters from defense of multi-district 911 complaints to tort defense of multi-car accidents allegedly caused by the telecommunications facilities. Rob has tried approximately 100 civil jury cases in both Tennessee and North Georgia over the past thirty-five years which have been principally in the above-referenced fields and in the personal injury arena. Having worked for almost 20 years in a Chattanooga defense firm gives me a unique perspective of how the case is approached from both the plaintiff and the defendant’s viewpoint, which we believe helps close cases more efficiently. In addition to large litigation cases, Norred still tries property disputes, mechanic lien enforcement in commercial development, general contractor licensing matters and commercial transactions.

From 2008 to the present my defense of two major telecommunications and cable companies has involved me in defense of large class-type actions compared to defending serious personal injury claims. These cases have resulted in prosecuting product liability claims for farmers and other consumers resulting in the largest jury verdict in Bradley County, Tennessee history in  November of 2022 which vindicated the “farmer.” We have also prosecuted and defended multiple suits that went to verdicts in excess of $200,000.00. In the last three years, we have been able to settle a Georgia tractor-trailer accident for in excess of $3,000,000.00, a trip and fall arising from the defendant’s nuisance for $400,000.00, and a product liability suit in Savannah, Tennessee for $300,000.00. Some of the jury verdict forms and judgments are attached and name redacted settlements are available.

During the last 35 years, Rob has written several publications, including “Fair Debt Collection  Demand Techniques, Problem Collections in Tennessee”; “Strategies to Consider in Collecting  Judgments in Tennessee”; Ethics to Collections”; “Successful Judgment Collections in  Tennessee”; and “Mechanic’s Lien Enforcement”. Norred has presented at meetings of the Tennessee Defense Lawyers, building supply associates and local bar associations as to the  “psychology of a case and ‘how’ we are all collectors.”